Logo & Symbol Design

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3D Logos

Tap the Imagine logo to change colors on the 3D model. Learn about logos and symbols, below.

Imagine: 3D Logo 3 Colors Imagine Logo Tap for 3D: Change Colors
Translucent Colorful Logo with Brand Colorful Logo Semi Transparent Overlapping Letters

Logos and Symbols

Often the terms logo and symbol refer to two different aspects of a product's branding. Logo usually involves a brand's name in a specific font along with a standalone symbol. For example the Nike swoosh represents Nike apart from the text which says Nike. The swoosh alone is the symbol.

The best symbols provide quick brand recognition. The ideal symbol looks great in black and white reduced down to one half inch square. Prepare a color version as well, to grab attention. However black and white symbols work on packaging with limited color options. Successful products can omit both the logo text and color scheme yet people continue to recognize the brand by the symbol.


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The Imagine Enterprises logo changes colors interactively. The Dakru Design logo animates with music and translucent overlays of color.

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